Shopping Trends

Taylor Swift's Posture-Correcting Sports Bra and 5 Other Forme Bestsellers

14 hours ago

Taylor Swift's Posture-Correcting Sports Bra and 5 Other Forme Bestsellers

If you've ever wondered what sports bra kept Taylor Swift powering through her three-hour Eras Tour rehearsals, the answer is Forme.

The Bath & Body Works Halloween 2025 Collection Is Here

Aug 11, 2025

The Bath & Body Works Halloween 2025 Collection Is Here

Bath and Body Works

Polka Dots Are the Trend to Embrace Before Summer Ends

Aug 6, 2025

Polka Dots Are the Trend to Embrace Before Summer Ends

Since summer started, trends have come (and gone) at lightning speed.

Hailey Bieber Wore Polarizing Polka-Dot Capris, So of Course I Had to Try Them

Aug 1, 2025

Hailey Bieber Wore Polarizing Polka-Dot Capris, So of Course I Had to Try Them

"How do you feel about capris coming back?" I DM'd my best friend, forwarding her the above Hailey Bieber look.

Suddenly, Water Shoes Are Summer's Most Controversial Fashion Trend

Jul 25, 2025

Suddenly, Water Shoes Are Summer's Most Controversial Fashion Trend

Fashion has long departed from trends that would be considered safe.

It's a Martha Stewart Summer — Shop the TikTok-Approved Trend Here

Jul 16, 2025

It's a Martha Stewart Summer — Shop the TikTok-Approved Trend Here

Of all the trends taking over your summer feed, the budding Martha Stewart summer aesthetic is most referential — and yes, aspirational.

I Tried "Love Island" Star Leah Kateb's Under-$40 Shower Routine, and I Smell Great

Jul 16, 2025

I Tried "Love Island" Star Leah Kateb's Under-$40 Shower Routine, and I Smell Great

"Love Island USA" season six took over my life.

17 Outfit Ideas For Lady Gaga's "Mayhem" Tour — Starting at Just $8

Jul 15, 2025

17 Outfit Ideas For Lady Gaga's "Mayhem" Tour — Starting at Just $8

If there's any celebrity you can count on to nail any and every aesthetic, trend, or fad, it's Lady Gaga.

The "Dolphin Girl" Aesthetic Might Replace Your Sardine Obsession This Summer

Jun 30, 2025

The "Dolphin Girl" Aesthetic Might Replace Your Sardine Obsession This Summer

With the June 20 solstice having officially ushered us into summer (and a heat wave), the effervescent energy of the season is stronger than ever.

Labubus Are the New Bag Charms — Shop the Viral Trend Here

Jun 27, 2025

Labubus Are the New Bag Charms — Shop the Viral Trend Here

Whether I'm walking through SoHo on a summer Friday or aimlessly scrolling on TikTok, there's one accessory I've seen nonstop that's quite alarming: the Labubu.

Rihanna and Taylor Swift Officially Endorsed the Jelly Shoes Trend — Shop It Here

Jun 25, 2025

Rihanna and Taylor Swift Officially Endorsed the Jelly Shoes Trend — Shop It Here

At this point, every day feels synonymous with a new fashion trend.

I'm Hooked on TikTok's Fisherman Aesthetic — Here's How to Shop It

Jun 24, 2025

I'm Hooked on TikTok's Fisherman Aesthetic — Here's How to Shop It

Every once in a while, an internet trend comes along that awakes something within a person; a spark that makes them feel inexplicably connected to an aesthetic they didn't even realize they loved until TikTok influenced them to (its algorithms are a little too good, IMO).